At Rooke Denim, you’ve got two ways to shop:
Ready-Made Rookies – Upcycled denim baby jackets that are stitched, styled, and ready to ship. Perfect for tiny adventurers who just can’t wait.
The Stitch Bar – Looking for something a little more personal? Start with a denim blank and choose from our Rooke Original Themes to create a pre-designed jacket your little one will love, or completely customize your jacket — from denim blank to images of your choice. Don’t forget to add a name for a piece that’s uniquely theirs!
Whether you’re grabbing one from our current collection or designing from scratch, every jacket is handmade with heart, sustainability, and a little flair.
Sustainable Materials
Each Rooke Denim jacket starts with a thrifted find—carefully sourced secondhand denim that’s cleaned, restored, and reimagined. By giving new life to pre-loved pieces, we keep textiles out of landfills and celebrate sustainable fashion in a fun, creative way. Every jacket is one-of-a-kind, just like the tiny adventurer who wears it!
